reflection | minting out collection
a summary on our experience selling non-fungible tokens
lessons learned:
- selling with friends is easier than selling online
- writing well is not easy
- sharing daily is not easy
- managing our own social media expectations is not easy
- documenting the journey is easier than writing original content
- building a community takes time
- web 2.0 tech is still prominent even though we use web 3.0 technology
- art aesthetic utility is a hard sell
- minimal novelty is a hard sell
- FOMO is an easy sell
- marketing is more important than the product
accomplishments:
- 350 Twitter followers
- 40+ Discord members
- 100 NFTs minted
- Shopify website setup
- 20+ Blog posts
future goals
- build anticipation for next launch ( we did not do any of that in the first launch)
- commit to aesthetics. build upon colors with audio
- position yourself as an authority of the aesthetic space in CNFT via blog posts and tweets
- create better and more engaging content
- start a “human of new york” blog series but with colors
- show original painting in hover mode for all the NFTs in next collection
- find a strategy to reward loyal collectors